Home Enterprise Day infoUK Announced as Business Data Partner for Home Business Report
Manchester, UK – business data and marketing company, infoUK (an infoGROUP company, NASDAQ: IUSA), has partnered with Enterprise Nation, the home business website, to support the UK’s first ever Home Enterprise Day on Friday, 20th November 2009.
With its extensive business data and marketing database containing information on more than 2.2 million UK businesses, including start-ups, home businesses and small and medium-sized enterprises, infoUK will be providing the most up-to-date business data on home businesses and home business hotspots for Enterprise Nation’s Home Business Report.
To be launched at the Enterprise Nation Conference on Home Enterprise Day, the Home Business Report will contain the latest facts and figures on home businesses – the UK’s most popular start-up location – and detailed findings from research conducted amongst home business owners starting and growing a business from home.
Richard Lloyd, general manager of infoUK, said: “We welcome the opportunity to support Home Enterprise Day and partner with Enterprise Nation to breakdown some of the myths and out-of-date perceptions of home businesses.
“Our business and marketing data illustrates that the home isn’t just the location of choice for solo operators but the birthplace and home to a diverse and profitable business community. With many more people taking advantage of lower overheads and effective marketing to build profitable businesses from home, this rapidly growing business sector is becoming a real economic force in the UK.”
Home Business Day forms part of Global Entrepreneurship Week – a week long celebration of enterprise from the 16th-21st November 2009.
Emma Jones, founder of Enterprise Nation and Home Business Report author, said: “We are delighted to have infoUK as our data partner. In Reports over the past two years we have called on Government to improve data collection in counting the number of home businesses and their contribution to the economy and environment.
“This partnership with infoUK helps us take steps to create a clearer picture of just how big and impactful the home business sector has become. The plan is to collect data all year round and make this available to Local Authorities, Enterprise Agencies and Business Links, in the form of a quarterly Enterprise Nation Index. It all starts with the launch of the Report.”
About Enterprise Nation
Enterprise Nation is the UK’s largest website and free resource for people starting and growing a business from home. For more information on Enterprise Nation, visit: www.enterprisenation.com
About infoGROUP
infoUK www.infouk.com is a subsidiary of infoGROUP (NASDAQ: IUSA) the leading provider of data and interactive resources that enables targeted sales, effective marketing and insightful research solutions. Our information powers innovative tools and insight for businesses to efficiently reach current and future customers through multiple channels, including the world’s most dominant and powerful Internet search engines and GPS navigation systems. infoGROUP headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127. For more information, call (402) 593-4500 or visit www.infogroup.com.
Published on 23/10/2009